Safe isn't safe anymore.

You can’t design your next chapter with yesterday’s playbook.

In the Age of AI, the classic job search is broken.

Updating your résumé isn’t enough.

Different results require a different path.

First, claim your true worth.

No algorithm can capture your unique value.

Why the old playbook fails

Here’s the wake-up call. The job market you knew is already gone. These numbers show why you need a new way to approach your next chapter...

• 39% roles disrupted in 2-5 years (Gartner)

• 1,800% jump in AI job postings (Deloitte)

• 66% faster skill change in AI-exposed jobs (PwC)

Why I Do This Work

I know what it feels like when the ground shifts under you.

I spent years in senior leadership roles, including at Microsoft, building strategies, leading across cultures, and doing what success was supposed to look like. From the outside, things were working. But along the way, I hit moments where the old playbook no longer made sense.

That’s when I realized something deeper: real transformation begins when you stop chasing someone else’s definition of success and reclaim your own.

I had to reclaim the power I had gradually given away, and reIGNITE my sense of agency — not just once, but again and again. Today, this work is about one thing: helping people return to themselves.

Your next chapter isn’t about dusting off the old résumé.
It’s about self-respect — owning who you really are and choosing what comes next, with intention.

A Question I'm Often Asked

People often ask me to neatly sum up who I am, or what I do, in a tidy “elevator pitch.” But the truth is, your next chapter doesn’t begin with a pitch. It begins with clarity.

That’s why this work centers on something deeper.

Your Power Manifesto isn’t something you perform or present.
It’s something you come home to.

It becomes your North Star — a guide you check before saying “yes” to the next role, commitment, or chapter.

It anchors you in what matters most, so you can be, do, and build a life that reflects who you truly are.

Design Your Next Chapter

Not ready yet?

Shift from “that’s impossible” to “this is possible — for me, now!"

$1,501

Why the extra $1?

Years ago, I wrote a book called The 101% You about the idea that Real change doesn’t come from doing everything; it comes from reclaiming the 1% of yourself you’ve given away, silenced, or postponed.

reIGNITE is about that 1%.

Walk away with clarity, direction, and your Power Manifesto, a guide you can act on immediately.

I take on a limited number of reIGNITE sessions each month.

What People Experience

From a recent client.

“Working with Bobby was like throwing open the doors and windows of my mind, a breath of fresh air. He helped me reestablish a deeper understanding of who I am, what I do well, and how that applies both personally and professionally.”

Risa Coleman, Microsoft alum